This year’s Fire Up DWNTWN event was truly one for the record books. With an unprecedented attendance of over 17,000 people, it stands as the largest and most successful Fire Up celebration to date. We extend our heartfelt gratitude to everyone who joined us—from families and friends to visitors and first-time attendees. Your enthusiasm and spirit are what make this event so special each year.

FOX59’s Sherman Burdette visited DWNTWN Muncie to hear from MDDP Board Member Carrie Wright about Fire Up DWNTWN and meet local businesses HeidiJHale, Toys Forever, and Vera Mae’s.

Downtown Muncie is set to sizzle with local business specials, Saturday, August 2nd during Fire Up DWNTWN—an all-day celebration filled with live entertainment, food and drink, family activities, a Liquid Iron Pour, special shape hot air balloons, fireworks and more.

Many downtown businesses will add to the excitement, offering unique experiences throughout the event.

DWNTWN business is buzzing, with new neighbors opening their doors. Book a hair appointment before your next special occasion, find a handcrafted gift, or stop in for a Friday night cocktail at one of the community’s newest spots. Meet the DWNTWN destinations.

Mark your calendars for Saturday, August 2, from 1 PM to 10 PM, as Fire Up DWNTWN, presented by Ivy Tech Muncie and produced by Muncie Downtown Development Partnership, returns to ignite downtown with an unforgettable day of free, family-friendly festival fun! 

When the sun starts to dip over downtown Muncie and the lights come up on the Canan Commons stage, something electric begins to hum through the heart of the city. It’s not just the buzz of live instruments tuning up—it’s the thrill of knowing you’re about to experience something truly special, only in DWNTWN Muncie.

Muncie Downtown Development Partnership (MDDP), in collaboration with a host of community partners, has announced updated plans for the upcoming Brink of Summer ArtsWalk due to forecasted thunderstorms. The event, generously sponsored by The Community Foundation of Muncie and Delaware County, will still take place as scheduled on Thursday, June 5, from 5:00 PM to 8:00 PM, with some activities moving indoors.

There’s a buzz on Charles Street—and it’s not just Spidey-senses tingling. 

Step into Aw Yeah Comics, and you’ll immediately feel like you’ve popped into a panel of your favorite graphic novel. Shelves burst with color and charisma. Somewhere, a kid laughs at “Bluey.” A college student is deep in a Batman back issue. And if you listen closely, you might hear a conversation about story arcs and indie breakthroughs that’ll change your pull list forever. 

A revitalization project in downtown Muncie has officially been completed, highlighting a collaborative effort between the City of Muncie, the Muncie Redevelopment Commission, Muncie Downtown Development Partnership, and Community Enhancement Projects (CEP). 

Muncie Downtown Development Partnership (MDDP) invites you to seek the unique during Brink of Summer ArtsWalk, June 5, featuring Steamroller Printmaking, Flower Hour and DWNTWN IDOL, sponsored by The Community Foundation of Muncie & Delaware County.

Step off the sidewalk and into a swirl of color. Inside the historic Murray Building, silk shimmers, creativity flows, and one-of-a-kind gifts line the walls of a space unlike anything else in Muncie. Carrie Wright Silk Gifts & Gallery is a living, breathing expression of art, heart, and community. Whether you’re picking up the perfect handcrafted present or looking for a unique piece of locally created fine art, you’re in for something unforgettable.

WRTV reporter Nico Pennisi recently visited DWNTWN to hear from MDDP Events Director Cheryl Crowder and learn more about how our 2025 campaign and signature events schedule are helping people shake up their norm.

Muncie Downtown Development Partnership (MDDP) just raised the bar on what a city can feel like.

With the launch of its vibrant new campaign, DWNTWN is officially shaking up the norm and inviting everyone along for the ride.

The Muncie Three Trails Music Series is pleased to officially announce its 2025 lineup. This will be the 12th season in which the series presents critically acclaimed national recording artists in completely free concerts (no tickets needed). And in 2025, for the first time, there will be seven such concerts, four at Canan Commons in downtown Muncie and three at the Brown Family Amphitheater at Ball State University.

Step inside Muncie Civic Theatre and you’ll feel it. The anticipation, wonder, and emotion that live theatre inspires. For nearly a century, Civic has been a staple in downtown, bringing people together through the power of live performance. Founded in 1931 by William H. Ball, a second-generation member of the Ball family with a deep passion for the arts, Civic has set the stage with high-quality productions and local talent that have kept community members coming back for the next act.

The second annual Magic City Brewfest, presented by Muncie Downtown Development Partnership (MDDP), will once again bring together a range of craft breweries, wineries, distilleries, non-alcoholic beverages, music, artisans, and makers. The event takes place on Saturday, April 5, 2025, at Madjax Maker Force, 515 E Main, Muncie, IN, from 2-5 p.m. 

Stories are written not just in words, but in jewelry, with each gemstone carrying a legacy of love and memories. For nearly 140 years, Murray’s Jewelers has been a part of Muncie and DWNTWN, helping turn life’s most meaningful moments into something tangible that customers can cherish forever. With five generations of expertise, Murray’s Jewelers has evolved—and with one patented design all their own, they’re proving that even in a niche industry, there's always room to create something new.

Vera Mae’s Bistro brings a timeless, fine dining experience to downtown Muncie. Since 1999, guests have enjoyed classic French flavors and freshly sourced seafood. For over two decades, Vera Mae’s has been the center of community celebrations and culinary innovation, and now its thoughtfully curated wine selection is earning well-deserved recognition.

When you think of the perfect dining experience, what comes to mind? For some, it’s the kind of place where the food is crafted with care, the service feels like catching up with old friends, and the atmosphere has just the right mix of energy and warmth. That’s exactly what you’ll find at 1925 PubHouse in Muncie.

You’ve likely come across a dusty old photograph in your attic, an antique frame that has seen better days, or an original piece of art that needs a little TLC. At first glance, it might seem too damaged to save, but at Gordy Fine Art & Framing, those forgotten treasures can be transformed.